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        互聯網運營
        本套互聯網運營教程結合案例和實操深度揭秘網絡運營6字真決:品、策、內、推、拉、轉的秘密,教你掌握文案寫作、活動策劃、數據分析等技能;學習并掌握用戶運營和新媒運體營 ;熟練掌握App和游戲的推廣方法,最終能夠實現產品的自運營。
        10課程70天學習時長129人正在學習
        立即報名
        階段一:運營通用練習
        通過系統學習網絡運營中的內容運營、活動運營、用戶運營、新媒體運營的要點與操作方法,讓運營初學者快速掌握能夠完成對應工作業務指標的能力。

        文案訓練手冊-寫作技巧大全

        還在為文案選題、取標題煩惱嗎?麥子學院CEO、金牌講師Sundy,從文案分類、文案創作7步驟、文案創意15法,到文案創作PDCA循環,10節課,全面吃透文案,讓你輕松寫出上萬+閱讀量文案,不再為文案扣腦袋。

        預計學習時長:7天

        活動運營

        活動策劃的核心及目的,文案撰寫技巧,項目推薦表及推廣計劃,線上線下各種活動的策劃及執行細節,新媒體活動設計,活動氛圍設計。活動的話術設計、數據分析等技術。學完后可勝任活動策劃與執行類工作。

        預計學習時長:7天

        銷售頁、落地頁設計和制作

        本門課程主要學習:如何合理地設計并制作幾大電商頁面(店鋪首頁,寶貝詳情頁,落地頁,活動專題頁)。 本課程的學習目標:通過本門課程的學習,全面提高學員在營銷設計方面的思路和技巧,輕松實現用戶點擊高、轉化高、留存高等瓶頸,本門課程將通過PS實例給大家進行詳細講解。

        預計學習時長:7天

        新媒體運營基礎

        ?認識新媒體,能夠基本掌握新媒體工作內容和技能,同時能夠自主進行內容創作、粉絲獲取、視頻音頻制作、制定新媒體運營策略。學習了本課程后,可以對新媒體工作內容和方式有比較清晰的了解,并在工作中學以致用。

        預計學習時長:7天 已更新:30章

        用戶運營-粉絲池的建立及運營

        通過理論和實操,講解用戶運營的基本概念和運營之道,通過學習,能夠用有效的方法獲取到產品或者平臺的第一批種子用戶,建立清晰的用戶畫像模型,自主用數據分析工具,提高用戶的留存率、活躍率,降低用戶的流失率。

        預計學習時長:7天

        階段二:運營項目實操
        本階段主要是網絡運營中的實操部分,主要是為大家介紹應用微信、微博、QQ空間等新媒體渠道,應對App和游戲推廣等場景,完成產品推廣和吸粉的工作目標。

        從零開始學微信運營

        在社會化營銷時代,微信公眾號已成為企業、機構和個人營銷推廣的標配,本課程為您詳細解讀微信運營,讓新媒體不再神秘!

        預計學習時長:7天

        微博運營實戰指南

        這是一門微博運營和微博營銷的實戰課程,課程會從微博運營理念、工具、內容組織、粉絲運營、數據分析、廣告投放等多方面通過案例剖析、實戰講解告訴微博運營人員如何實現營銷目標。

        預計學習時長:7天

        APP推廣及運營實操

        學習本課程可以讓你對于渠道運營推廣工作、APP推廣主流渠道推廣邏輯、APP推廣主流方式、提高產品活躍的常用方式、渠道推廣從方案策劃到落地執行有具體了解。

        預計學習時長:7天

        如何在運營中利用價格手段達成銷售目的

        價格在營銷運營中起了巨大的作用,本課程將教會你1、洞悉價格在運營中的作用;2、學會使用價格的方式達成銷售目的;3、利用價格心理達成運營利潤最大化;

        預計學習時長:7天

        階段三:運營高級-自運營
        本階段是產品運營的高級階段,主要是學習如何與產品部門的溝通,如何進行數據分析,如何促進用戶自傳播等技能,提升運營工作的整體水平和效果,讓產品達到自運營的目標。

        運營指導產品設計

        了解產品、定位、需求分析及處理燈產品基本知識;了解產品運營協作流程;了解運營人員主導網站改版應該如何做;了解如何在產品層面上設計用戶的自運營機制。

        預計學習時長:7天 已更新:14章

        免費領取價值1888元求職寶典!

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